Text only email marketing messages are a reality for people who check their bulk emails on some portable devices. Some people also install email filters and firewalls on their computers to convert HTML emails into text to protect their system from malicious programs and files. When a device or filter converts an HTML email into text, the results can be pretty scary. Some conversations results in displaying the entire HTML code and others shows the text along with long lines of code for links, images and other design elements.
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